WONDERFUL COPENHAGEN
An important part of the vision of Wonderful Copenhagen, which is the Capital Region’s official tourism organisation, is to have a focus on the local experiences. The tourists in Copenhagen are rushing to our biggest attractions, while they hunger for authentic experiences. The new visual identity has a larger focus on encouraging tourists to explore the city as a local and thereby get the full experience of living in Copenhagen. The atmosphere of the City, unique places, and the culture can be experienced if you explore and move like a local.
Visual identity, student project, 2020
